We were appointed by Mirada Medical in 2020, the market leader in AI healthcare solutions. Our brief was to create a new brand identity to build consistency across their global brand.
We love a simple and clear brief: “Can you bring this into the 21st Century” A full audit was required and lots of research even before we started concepting. This was a full visual identity refresh. We had to address solutions across every touchpoint and combining these with the brand vision and design everything just came together beautifully.
Mirada Medical is an organisation full of the world’s bests scientists and healthcare experts, which unfortunately meant that our communications were complex and opaque. Tallulah started working with us 2 years ago and has taken the company on a journey. Helping us redefine and express our vision, Tallulah have delighted us with a completely redefined brand, design and creative aesthetic. Our brand presence and campaigns are now the benchmark for our industry, helping us bring in new customers and excite potential investors at the same time. The clarity of message and creative excellence that Tallulah deliver is purely down to their open and collaborative approach and the ‘everything is possible’ attitude of their founder, Adrian.
VP OF MARKETING MIRADA MEDICAL